One of the most Important Duties you have is…

to remind your team, your followers, your colleagues and yourself of the empowering context for the work you are doing together.
important work

One of the most Important Duties you have is… to remind your team, your followers, your colleagues and yourself of the empowering context for the work you are doing together.

This is an important approach to remember as you open any meeting or conversation. Begin with a story—with this empowering context—the deeper “why” of what you’re proposing or presenting or doing together. This will keep the audience’s attention and in subsequent conversations, will continue to engage your followers, team members, or audience if they get lost in the day to day work.

The empowering context speaks to the purpose and is accessed most successfully through powerful storytelling.

What project are you working on right now?

Have you defined your empowering context?

What will resonate, and really stick, with your audience or team?

In this distributed, virtual working environment empowering context is one of the most powerful keys to ongoing productivity.

What will keep them feeling empowered, engaged, and purposeful?

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